GOALPOST
from the pitch to your post
featured clubs
FEATURED CLUBS
How does it work?
GoalPost was created for football fans who want more than ordinary merchandise. We turn the players, history, culture and unforgettable moments of the club you love into a collectible monthly mail experience. Each edition is designed to be kept, displayed and added to over time - a little piece of your club, delivered straight through your letterbox.
01 - PICK YOUR CLUB
Choose the football club you support. Each collection is dedicated specifically to your club's unique heritage.
02 - START YOUR SUBSCRIPTION
Choose your subscription and complete your payment. Once you’re subscribed, we start creating your club’s next GOALPOST collection.
03 - PREMIUM DELIVERY
Your collection arrives as physical snail mail, turning each delivery into a premium club culture drop.
04 - BUILD YOUR ARCHIVE
Frame your favourite prints or build a complete display over time.
BEHIND GOALPOST
WHAT IS INSIDE YOUR MONTLY CLUB COLLECTION?
THE ARTIST
GoalPost was founded by Mia, a 20-year-old artist originally from South Africa and now based in Maastricht, the Netherlands. Inspired by the moments that make football unforgettable, she creates original artwork by hand, bringing the game’s colour, movement and emotion to life.
01
The Main Print
A bold watercolour centrepiece capturing an iconic stadium moment or legendary match action, printed on premium textured stock.
THE MOMENT
It begins with the parts of football that stay with us: a celebration, a player, a stadium or a match we’ll never forget.
02
The Club Print
Exclusive club identity artwork featuring reconstructed badges, kit patterns, or topographic stadium maps. The heart of your monthly archive.
MADE FOR FANS
Whether it’s a memory you share with someone or a moment that feels entirely yours, there’s room for it on your wall.
03
Player of the Month
A collectible player card featuring a stylised portrait, key statistics and career highlights.
THE DETAILS
Colour, movement and little details bring each scene to life. Look closely and you might notice something new every time.
04
Did You Know?
Culture and history cards revealing secrets of your chosen club.
05
The Collectible
A small square extra club-inspired piece - stickers, badges, or mini-art cards - designed to round off the monthly experience perfectly.